Chalets by the Lake

Our team partnered with Chalets by the Lake to help solve their challenge with promoting their suite of vacations homes. By reviewing their current strategy, we were able to help them launch a unified platform for unit management, saving hundreds of hours of overhead, while increasing rentals by 300%.

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Background

Chalets by the Lake, an established vacation rental company in Pennsylvania approached our IT consulting and development firm with a clear objective; to make it easier to manage their listings, create an independent, yet simple website, and increase revenue through digital advertising. Recognizing the need for expert guidance, they turned to our team to research leading software tools, develop and deploy an online advertising strategy, and prepare their technology solutions for future growth.

Industry:

Vacation Rentals

Location:

United States

Services Used :

Solution:

Needs Assessment: We conducted a comprehensive analysis of Chalets by the Lake and their established Airbnb presence to identify areas of opportunity.
Listing Management Optimization Leveraging our expertise in IT consulting and development, we identified several technology options to allow the listing of 6 vacation homes that were agnostic from one particular reservation service.
Integration with Existing Systems: We ensured a smooth integration between the existing Airbnb listing with the new management software.
Design & Launch: We helped the team craft a new online identify and logo, supported with the creation of a Facebook property, and integrated the new listing technology within their new siimplified online website.
Digital Marketing Strategy: Concurrently, we devised a comprehensive digital marketing strategy, encompassing SEO, email campaigns, paid online advertising, and social media initiatives to drive targeted traffic and elevate online visibility.

Result

Chalets by the Lake increased reservations over 300% YoY through the diversification of listing and optimized digital marketing efforts.
The team achieved Airbnb "Superhost" status, an award only provided to top listing companies.
Streamlined listing management saved significant time in operations, enabling the team to focus on building their core business, not maintain technology solutions.
The team is working on expansion opportunities by leveraging the optimized technology stack to fuel continued growth

Background

Vacation Rentals

United States

Website Development & Hosting

Online Advertising

Custom Web Development

Solution:

Result

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