Crescent Builders

The Challenge

Crescent Builders is a family owned business in Iva, SC with a location in Easley, SC as well. They are one the best mini building manufactures and dealers in South Carolina. One of their employees called us when their previous website someone had done was no longer working. The challenge was to re-design their website from scratch and build it into a more modern website with a content management system.

Eventually Crescent Builders would like to expand to something more robust to possibly purchase buildings on their website. But for this project the main thing to accomplish was showcase buildings, locations, become a dealer, contact and a little bit about their family.

Crescent Builders Website

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The Design

The homepage has quick access to getting a free quote for those who know what they want but are looking for pricing. A section to showcase their brand and what they stand for. A big call to action, to get in contact via phone. Customer reviews and a building section with their building types

The website consisted of 9 pages all designed for desktop and virtually all mobile devices. This design was drove by information about their brand and products. With easy ways to get in touch with the company about purchasing a mini building. We kept the design clean, modern and user friendly. 

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The Development

The Crescent Builders website was built from scratch using HTML, CSS, SASS, JS. We also implemented Craft, our content management system of choice. This allows staff members to change information about buildings and update content on their website anytime themselves.

Every single page is optimized to work from large screens all the way down to mobile devices. This allows users to learn about their brand and what they have to offer no matter what device they happen to be on at the moment. 

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SEO

We implemented google analytics on their site to allow them to see how traffic was doing. They can see what pages are getting the most traffic and where users are searching from in the area. We focused heavily on keywords in the content on their site to make sure they are found organically through search.

All images are optimized with tags, they code was written in a way that search engines take favor in, and the site speed puts them higher in rankings. We make sure that we study the best search engine optimization practices all the time, so we are update on how we can improve our skill set to help others.

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